Wage information comes from the Bureau of Labor Statistics, Occupational Employment Statistics Program. The OES is a semi-annual survey that provides wage and employment statistics for the nation, each state, and sub-state regions.

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          Wages for Market Research Analysts and Marketing Specialists in UNITED STATES


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          Location Pay
          Period          		 2025
          10% 25% Median 75% 90%
          United States Hourly $20.86 $28.05 $37.87 $52.07 $74.75
          Yearly $43,390 $58,350 $78,760 $108,310 $155,480
          Wyoming Hourly $16.52 $22.88 $29.32 $37.51 $53.92
          Yearly $34,360 $47,590 $60,990 $78,010 $112,150
          Texas Hourly $18.10 $25.03 $34.87 $47.27 $65.24
          Yearly $37,640 $52,060 $72,520 $98,320 $135,710
          Connecticut Hourly $22.25 $27.98 $37.38 $50.19 $66.82
          Yearly $46,280 $58,210 $77,740 $104,380 $138,980
          Tennessee Hourly $18.98 $24.91 $33.55 $46.40 $64.78
          Yearly $39,480 $51,820 $69,790 $96,520 $134,740
          Utah Hourly $18.45 $22.12 $30.11 $41.08 $57.89
          Yearly $38,380 $46,010 $62,630 $85,450 $120,410
          Nevada Hourly $17.80 $24.67 $34.54 $46.00 $59.20
          Yearly $37,020 $51,320 $71,840 $95,680 $123,130
          Montana Hourly $19.45 $25.57 $32.73 $38.81 $50.63
          Yearly $40,450 $53,190 $68,080 $80,730 $105,320
          Alaska Hourly $21.31 $25.75 $32.07 $39.66 $48.07
          Yearly $44,320 $53,560 $66,710 $82,480 $99,990
          Idaho Hourly $17.69 $22.78 $29.31 $40.54 $61.38
          Yearly $36,800 $47,370 $60,970 $84,310 $127,660
          Hawaii Hourly $14.00 $20.21 $28.55 $38.17 $50.29
          Yearly $29,120 $42,040 $59,390 $79,390 $104,610
          Louisiana Hourly $15.45 $22.00 $28.70 $39.74 $53.63
          Yearly $32,130 $45,760 $59,690 $82,660 $111,550
          District of Columbia Hourly $28.53 $36.05 $47.16 $63.61 $84.73
          Yearly $59,340 $74,990 $98,090 $132,300 $176,240
          South Carolina Hourly $19.21 $24.72 $33.38 $48.09 $73.60
          Yearly $39,950 $51,410 $69,440 $100,020 $153,090
          Maryland Hourly $20.00 $27.43 $36.72 $48.24 $70.00
          Yearly $41,600 $57,040 $76,370 $100,340 $145,600
          Michigan Hourly $19.68 $24.04 $32.11 $47.03 $61.15
          Yearly $40,930 $49,990 $66,780 $97,820 $127,190
          North Carolina Hourly $21.05 $28.09 $37.70 $52.79 $74.84
          Yearly $43,780 $58,430 $78,410 $109,810 $155,670
          Oklahoma Hourly $16.29 $21.81 $29.78 $39.79 $54.81
          Yearly $33,890 $45,370 $61,940 $82,750 $114,010
          Delaware Hourly $24.75 $37.52 $48.69 $65.33 $79.73
          Yearly $51,480 $78,040 $101,270 $135,880 $165,840
          California Hourly $23.29 $31.39 $45.53 $64.72 $87.31
          Yearly $48,440 $65,290 $94,700 $134,630 $181,600
          Vermont Hourly $24.38 $29.47 $36.00 $43.26 $53.00
          Yearly $50,700 $61,290 $74,880 $89,990 $110,230
          Mississippi Hourly $14.80 $20.60 $27.23 $35.57 $45.79
          Yearly $30,780 $42,840 $56,640 $73,980 $95,240
          Kentucky Hourly $18.25 $23.05 $29.56 $37.64 $49.66
          Yearly $37,970 $47,950 $61,480 $78,290 $103,300
          Virginia Hourly $19.28 $27.37 $37.01 $50.78 $73.70
          Yearly $40,100 $56,930 $76,980 $105,620 $153,300
          Iowa Hourly $19.31 $24.04 $31.92 $41.19 $58.71
          Yearly $40,160 $50,010 $66,390 $85,680 $122,120
          Maine Hourly $20.82 $26.19 $34.61 $47.51 $61.15
          Yearly $43,310 $54,460 $71,980 $98,820 $127,200
          Missouri Hourly $18.26 $23.41 $33.72 $48.42 $62.09
          Yearly $37,970 $48,680 $70,140 $100,710 $129,140
          Arkansas Hourly $16.62 $22.95 $31.46 $49.24 $65.53
          Yearly $34,560 $47,730 $65,430 $102,420 $136,310
          Puerto Rico Hourly $11.80 $13.60 $18.91 $26.42 $36.65
          Yearly $24,550 $28,290 $39,330 $54,950 $76,230
          Rhode Island Hourly $23.57 $30.42 $41.46 $49.68 $62.28
          Yearly $49,020 $63,270 $86,240 $103,340 $129,540
          Washington Hourly $25.00 $32.50 $45.73 $67.10 $83.68
          Yearly $52,000 $67,590 $95,120 $139,560 $174,040
          Indiana Hourly $19.11 $23.61 $30.63 $41.38 $56.56
          Yearly $39,740 $49,110 $63,700 $86,080 $117,640
          Colorado Hourly $23.51 $30.95 $44.74 $60.90 $79.42
          Yearly $48,900 $64,380 $93,050 $126,670 $165,190
          Oregon Hourly $23.11 $29.26 $38.05 $51.92 $72.98
          Yearly $48,060 $60,860 $79,150 $107,990 $151,800
          Kansas Hourly $18.53 $25.41 $33.86 $46.52 $61.85
          Yearly $38,540 $52,850 $70,430 $96,760 $128,650
          Alabama Hourly $17.36 $22.27 $28.62 $38.31 $54.81
          Yearly $36,100 $46,330 $59,530 $79,690 $114,010
          Guam Hourly $15.04 $17.46 $20.31 $27.32 $39.37
          Yearly $31,290 $36,310 $42,240 $56,830 $81,890
          New Mexico Hourly $20.00 $23.45 $29.79 $37.85 $47.14
          Yearly $41,600 $48,770 $61,950 $78,740 $98,060
          Illinois Hourly $22.58 $28.95 $38.04 $50.39 $66.88
          Yearly $46,970 $60,210 $79,120 $104,800 $139,110
          Georgia Hourly $18.13 $24.73 $36.47 $51.57 $71.59
          Yearly $37,700 $51,440 $75,850 $107,260 $148,910
          New Hampshire Hourly $22.43 $25.18 $31.04 $46.37 $65.69
          Yearly $46,660 $52,370 $64,570 $96,450 $136,640
          New Jersey Hourly $23.99 $32.77 $42.40 $54.56 $69.72
          Yearly $49,900 $68,150 $88,190 $113,480 $145,010
          New York Hourly $26.96 $34.90 $47.39 $62.23 $79.77
          Yearly $56,070 $72,600 $98,580 $129,430 $165,920
          North Dakota Hourly $18.98 $23.50 $29.61 $38.41 $49.49
          Yearly $39,480 $48,880 $61,580 $79,880 $102,950
          West Virginia Hourly $16.43 $18.39 $25.17 $33.44 $44.92
          Yearly $34,160 $38,250 $52,340 $69,550 $93,430
          Massachusetts Hourly $27.93 $37.12 $48.95 $64.16 $80.28
          Yearly $58,090 $77,220 $101,810 $133,460 $166,970
          Wisconsin Hourly $20.50 $25.22 $31.15 $43.06 $56.69
          Yearly $42,640 $52,450 $64,800 $89,560 $117,910
          Ohio Hourly $19.16 $25.20 $35.00 $47.15 $62.15
          Yearly $39,860 $52,420 $72,790 $98,070 $129,270
          Florida Hourly $18.67 $25.31 $36.27 $47.89 $62.78
          Yearly $38,830 $52,650 $75,450 $99,600 $130,570
          Pennsylvania Hourly $16.42 $23.94 $33.06 $46.48 $61.93
          Yearly $34,160 $49,790 $68,760 $96,670 $128,810
          Virgin Islands Hourly $16.10 $17.97 $28.84 $32.01 $38.46
          Yearly $33,490 $37,370 $59,990 $66,580 $79,990
          Nebraska Hourly $17.83 $22.88 $28.84 $38.04 $48.07
          Yearly $37,080 $47,600 $60,000 $79,110 $99,990
          Minnesota Hourly $24.23 $30.70 $42.07 $59.48 $68.84
          Yearly $50,400 $63,850 $87,510 $123,720 $143,180
          Arizona Hourly $19.76 $24.03 $34.59 $47.02 $65.59
          Yearly $41,110 $49,980 $71,940 $97,800 $136,430
          South Dakota Hourly $22.59 $25.07 $30.53 $42.48 $59.80
          Yearly $47,000 $52,150 $63,490 $88,360 $124,380
          American Samoa Hourly N/A N/A N/A N/A N/A
          Yearly N/A N/A N/A N/A N/A
          U.S. Virgin Islands Hourly N/A N/A N/A N/A N/A
          Yearly N/A N/A N/A N/A N/A
          Northern Mariana Islands Hourly N/A N/A N/A N/A N/A
          Yearly N/A N/A N/A N/A N/A