Wage information comes from the Bureau of Labor Statistics, Occupational Employment Statistics Program. The OES is a semi-annual survey that provides wage and employment statistics for the nation, each state, and sub-state regions.

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          Wages for Market Research Analysts and Marketing Specialists in TEXAS

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          Location Pay
          Period          		 2025
          10% 25% Median 75% 90%
          United States Hourly $20.86 $28.05 $37.87 $52.07 $74.75
          Yearly $43,390 $58,350 $78,760 $108,310 $155,480
          Texas Hourly $18.10 $25.03 $34.87 $47.27 $65.24
          Yearly $37,640 $52,060 $72,520 $98,320 $135,710
          Longview, TX Metro Area Hourly $17.52 $22.20 $28.29 $35.93 $47.18
          Yearly $36,450 $46,180 $58,840 $74,730 $98,120
          North Region of Texas Balance of State Hourly $16.02 $20.51 $28.06 $37.66 $56.33
          Yearly $33,330 $42,660 $58,360 $78,330 $117,170
          Amarillo, TX Metro Area Hourly $18.72 $22.28 $29.51 $39.02 $49.26
          Yearly $38,940 $46,350 $61,380 $81,160 $102,460
          Coastal Plains Region of Texas Balance of State Hourly $16.72 $19.74 $26.44 $36.75 $48.13
          Yearly $34,790 $41,050 $54,990 $76,450 $100,110
          Killeen-Temple, TX Metro Area Hourly $16.93 $21.62 $28.36 $38.96 $57.34
          Yearly $35,220 $44,970 $58,990 $81,040 $119,270
          Dallas-Fort Worth-Arlington, TX Metro Area Hourly $20.53 $28.48 $36.17 $49.27 $68.50
          Yearly $42,710 $59,240 $75,240 $102,490 $142,480
          El Paso, TX Metro Area Hourly $15.11 $19.01 $24.36 $33.04 $43.61
          Yearly $31,420 $39,540 $50,680 $68,730 $90,700
          Austin-Round Rock-San Marcos, TX Metro Area Hourly $21.63 $29.12 $38.69 $50.14 $73.16
          Yearly $44,990 $60,560 $80,460 $104,280 $152,160
          Lubbock, TX Metro Area Hourly $16.91 $19.68 $25.40 $34.56 $42.91
          Yearly $35,180 $40,930 $52,820 $71,880 $89,240
          Corpus Christi, TX Metro Area Hourly $17.05 $20.61 $26.91 $35.47 $46.23
          Yearly $35,460 $42,860 $55,980 $73,780 $96,150
          Waco, TX Metro Area Hourly $17.92 $22.49 $27.07 $36.03 $45.76
          Yearly $37,270 $46,770 $56,310 $74,940 $95,180
          Midland, TX Metro Area Hourly $19.21 $23.05 $34.88 $46.63 $65.02
          Yearly $39,950 $47,940 $72,550 $97,000 $135,240
          San Angelo, TX Metro Area Hourly $14.00 $18.10 $23.33 $37.09 $44.97
          Yearly $29,120 $37,650 $48,530 $77,140 $93,540
          Wichita Falls, TX Metro Area Hourly $16.76 $19.26 $23.00 $34.25 $46.38
          Yearly $34,860 $40,060 $47,840 $71,240 $96,460
          Eastern Region of Texas Balance of State Hourly $16.92 $19.93 $26.71 $35.55 $48.40
          Yearly $35,200 $41,460 $55,550 $73,930 $100,680
          McAllen-Edinburg-Mission, TX Metro Area Hourly $15.19 $17.16 $23.25 $32.99 $49.51
          Yearly $31,600 $35,690 $48,350 $68,620 $102,970
          Beaumont-Port Arthur, TX Metro Area Hourly $12.50 $18.54 $25.25 $35.76 $46.79
          Yearly $26,000 $38,560 $52,530 $74,370 $97,310
          Abilene, TX Metro Area Hourly $16.14 $19.84 $28.36 $36.41 $50.07
          Yearly $33,580 $41,280 $58,980 $75,740 $104,150
          Victoria, TX Metro Area Hourly $16.76 $23.12 $29.21 $43.72 $75.34
          Yearly $34,860 $48,090 $60,760 $90,930 $156,720
          College Station-Bryan, TX Metro Area Hourly $17.27 $22.45 $29.62 $37.10 $52.88
          Yearly $35,930 $46,690 $61,620 $77,170 $110,000
          Tyler, TX Metro Area Hourly $15.71 $19.89 $24.96 $35.08 $50.51
          Yearly $32,690 $41,380 $51,920 $72,960 $105,060
          Laredo, TX Metro Area Hourly $13.55 $17.45 $22.70 $32.71 $42.20
          Yearly $28,170 $36,290 $47,220 $68,030 $87,780
          Brownsville-Harlingen, TX Metro Area Hourly $13.85 $18.74 $22.75 $33.99 $51.54
          Yearly $28,800 $38,990 $47,320 $70,700 $107,210
          Houston-Pasadena-The Woodlands, TX Metro Area Hourly $12.96 $23.00 $32.39 $44.75 $60.46
          Yearly $26,950 $47,840 $67,370 $93,070 $125,760
          Border Region of Texas Balance of State Hourly $15.48 $21.19 $25.17 $35.12 $54.40
          Yearly $32,210 $44,080 $52,340 $73,040 $113,150
          San Antonio-New Braunfels, TX Metro Area Hourly $17.69 $23.97 $31.71 $45.69 $61.64
          Yearly $36,800 $49,850 $65,950 $95,040 $128,200
          Sherman-Denison, TX Metro Area Hourly $16.13 $22.50 $28.82 $37.92 $50.10
          Yearly $33,550 $46,800 $59,950 $78,860 $104,200
          Odessa, TX Metro Area Hourly $14.77 $19.31 $27.08 $35.35 $68.21
          Yearly $30,720 $40,170 $56,330 $73,530 $141,870
          Northwestern Region of Texas Balance of State Hourly $16.70 $21.18 $29.71 $40.66 $61.41
          Yearly $34,730 $44,050 $61,800 $84,570 $127,730
          Hill Country Region of Texas Balance of State Hourly $17.34 $19.73 $27.72 $38.46 $50.27
          Yearly $36,070 $41,030 $57,650 $79,990 $104,560
          Texarkana, TX-AR Metro Area Hourly $14.13 $18.23 $23.32 $30.64 $39.31
          Yearly $29,390 $37,910 $48,510 $63,720 $81,760
          Eagle Pass, TX Metro Area Hourly N/A N/A N/A N/A N/A
          Yearly N/A N/A N/A N/A N/A