Wage information comes from the Bureau of Labor Statistics, Occupational Employment Statistics Program. The OES is a semi-annual survey that provides wage and employment statistics for the nation, each state, and sub-state regions.

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          Wages for Market Research Analysts and Marketing Specialists in IDAHO

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          Location Pay
          Period          		 2025
          10% 25% Median 75% 90%
          United States Hourly $20.86 $28.05 $37.87 $52.07 $74.75
          Yearly $43,390 $58,350 $78,760 $108,310 $155,480
          Idaho Hourly $17.69 $22.78 $29.31 $40.54 $61.38
          Yearly $36,800 $47,370 $60,970 $84,310 $127,660
          Boise City, ID Metro Area Hourly $17.62 $22.96 $29.99 $46.96 $62.71
          Yearly $36,650 $47,750 $62,380 $97,680 $130,430
          Twin Falls, ID Metro Area Hourly $16.24 $19.40 $26.49 $35.00 $55.23
          Yearly $33,780 $40,340 $55,090 $72,790 $114,880
          Lewiston, ID-WA Metro Area Hourly $19.50 $23.22 $28.98 $36.76 $52.76
          Yearly $40,570 $48,300 $60,270 $76,460 $109,730
          Southeast-Central Idaho Balance of State Hourly $15.77 $21.37 $26.46 $35.59 $45.80
          Yearly $32,790 $44,460 $55,030 $74,030 $95,270
          Northwestern Idaho Balance of State Hourly $18.40 $21.88 $27.50 $37.01 $50.77
          Yearly $38,270 $45,510 $57,190 $76,980 $105,600
          Logan, UT-ID Metro Area Hourly $17.81 $22.29 $29.59 $37.36 $50.36
          Yearly $37,050 $46,360 $61,540 $77,710 $104,750
          Pocatello, ID Metro Area Hourly $18.33 $22.76 $30.02 $39.00 $48.71
          Yearly $38,130 $47,350 $62,440 $81,120 $101,310
          Coeur d'Alene, ID Metro Area Hourly $17.88 $21.96 $28.62 $36.91 $49.84
          Yearly $37,200 $45,670 $59,520 $76,770 $103,670
          Idaho Falls, ID Metro Area Hourly $16.82 $20.43 $26.71 $35.47 $46.46
          Yearly $34,980 $42,480 $55,550 $73,780 $96,650