Wage information comes from the Bureau of Labor Statistics, Occupational Employment Statistics Program. The OES is a semi-annual survey that provides wage and employment statistics for the nation, each state, and sub-state regions.

Help


          Close

          Wages for Market Research Analysts and Marketing Specialists in CALIFORNIA

          View National Data

          View Table : View Chart : View Map

          Location Pay
          Period          		 2025
          10% 25% Median 75% 90%
          United States Hourly $20.86 $28.05 $37.87 $52.07 $74.75
          Yearly $43,390 $58,350 $78,760 $108,310 $155,480
          California Hourly $23.29 $31.39 $45.53 $64.72 $87.31
          Yearly $48,440 $65,290 $94,700 $134,630 $181,600
          Stockton-Lodi, CA Metro Area Hourly $18.50 $24.76 $35.41 $47.26 $63.33
          Yearly $38,480 $51,510 $73,650 $98,310 $131,720
          San Luis Obispo-Paso Robles, CA Metro Area Hourly $22.55 $25.66 $32.05 $44.99 $61.84
          Yearly $46,900 $53,380 $66,660 $93,580 $128,630
          Riverside-San Bernardino-Ontario, CA Metro Area Hourly $20.73 $25.00 $33.58 $46.81 $62.91
          Yearly $43,120 $52,000 $69,840 $97,360 $130,840
          Vallejo, CA Metro Area Hourly $21.00 $26.74 $35.32 $47.98 $63.95
          Yearly $43,680 $55,620 $73,470 $99,800 $133,020
          Napa, CA Metro Area Hourly $23.00 $30.22 $39.15 $48.46 $60.85
          Yearly $47,840 $62,850 $81,440 $100,800 $126,570
          Yuba City, CA Metro Area Hourly $21.32 $25.17 $31.45 $42.95 $59.29
          Yearly $44,340 $52,350 $65,410 $89,340 $123,330
          Santa Cruz-Watsonville, CA Metro Area Hourly $23.16 $29.11 $37.92 $51.35 $70.00
          Yearly $48,170 $60,540 $78,880 $106,810 $145,600
          North Coast Region of California Balance of State Hourly $19.52 $23.84 $32.89 $47.34 $63.66
          Yearly $40,600 $49,590 $68,410 $98,470 $132,410
          San Diego-Chula Vista-Carlsbad, CA Metro Area Hourly $20.53 $27.72 $38.19 $55.85 $78.30
          Yearly $42,700 $57,660 $79,440 $116,160 $162,860
          San Francisco-Oakland-Fremont, CA Metro Area Hourly $29.17 $39.67 $59.25 $82.00 $101.51
          Yearly $60,680 $82,510 $123,250 $170,560 $211,140
          Bakersfield-Delano, CA Metro Area Hourly $19.53 $24.41 $33.61 $44.03 $60.49
          Yearly $40,630 $50,780 $69,910 $91,570 $125,820
          Fresno, CA Metro Area Hourly $17.11 $22.94 $30.23 $43.55 $57.82
          Yearly $35,580 $47,700 $62,880 $90,580 $120,270
          Santa Maria-Santa Barbara, CA Metro Area Hourly $21.59 $29.18 $38.32 $51.75 $75.16
          Yearly $44,900 $60,700 $79,710 $107,630 $156,330
          Hanford-Corcoran, CA Metro Area Hourly $20.24 $25.58 $34.00 $46.61 $67.78
          Yearly $42,100 $53,210 $70,720 $96,940 $140,980
          Merced, CA Metro Area Hourly $19.23 $22.96 $31.56 $46.29 $60.15
          Yearly $39,990 $47,760 $65,640 $96,290 $125,110
          Modesto, CA Metro Area Hourly $23.02 $24.00 $34.42 $48.79 $62.09
          Yearly $47,880 $49,910 $71,600 $101,490 $129,150
          Redding, CA Metro Area Hourly $19.47 $24.14 $32.76 $47.85 $61.73
          Yearly $40,500 $50,210 $68,140 $99,520 $128,390
          Oxnard-Thousand Oaks-Ventura, CA Metro Area Hourly $21.90 $30.01 $38.51 $52.76 $72.21
          Yearly $45,560 $62,410 $80,100 $109,730 $150,190
          Los Angeles-Long Beach-Anaheim, CA Metro Area Hourly $23.42 $30.80 $39.90 $58.15 $75.66
          Yearly $48,720 $64,060 $82,990 $120,960 $157,370
          San Jose-Sunnyvale-Santa Clara, CA Metro Area Hourly $32.05 $46.88 $68.25 $102.08 $121.03
          Yearly $66,660 $97,510 $141,960 $212,330 $251,750
          Eastern Sierra-Mother Lode Region of California Balance of State Hourly $21.04 $24.38 $30.95 $41.98 $61.06
          Yearly $43,750 $50,700 $64,370 $87,320 $127,000
          Salinas, CA Metro Area Hourly $18.27 $23.54 $33.86 $45.00 $63.78
          Yearly $38,000 $48,950 $70,440 $93,590 $132,650
          Sacramento-Roseville-Folsom, CA Metro Area Hourly $18.32 $27.63 $37.81 $50.95 $66.54
          Yearly $38,110 $57,480 $78,630 $105,980 $138,400
          North Valley-Northern Mountains Region of California Balance of State Hourly $23.92 $30.28 $38.72 $38.72 $52.38
          Yearly $49,750 $62,990 $80,540 $80,540 $108,940
          El Centro, CA Metro Area Hourly $18.07 $22.08 $29.11 $39.86 $50.72
          Yearly $37,580 $45,930 $60,540 $82,920 $105,490
          Visalia, CA Metro Area Hourly $20.25 $24.07 $31.89 $43.57 $62.95
          Yearly $42,110 $50,060 $66,330 $90,630 $130,940
          Santa Rosa-Petaluma, CA Metro Area Hourly $24.10 $30.80 $37.89 $49.45 $66.68
          Yearly $50,120 $64,050 $78,810 $102,860 $138,700
          Chico, CA Metro Area Hourly $19.33 $24.33 $34.05 $43.61 $57.76
          Yearly $40,200 $50,600 $70,820 $90,700 $120,140