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aboutthisdata:

Employment data are from the U.S. Department of Labor's Bureau of Labor Statistics, Occupational Employment and Wage Statistics and Employment Projections programs. State-level projections data are from Projections Central and State Labor Market Information offices.

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      Employment Concentration of Market Research Analysts and Marketing Specialists in California

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      Rank Region 2022 Employment Concentration level Location Quotient
      1 San Jose-Sunnyvale-Santa Clara, CA Metro Area Above average opportunities 1.53
      2 San Francisco-Oakland-Hayward, CA Metro Area Above average opportunities 1.52
      3 Los Angeles-Long Beach-Anaheim, CA Metro Area Average opportunities 1.18
      4 California Average opportunities 1.10
      5 Napa, CA Metro Area Average opportunities 0.98
      6 San Diego-Carlsbad, CA Metro Area Average opportunities 0.95
      7 Sacramento--Roseville--Arden-Arcade, CA Metro Area Average opportunities 0.91
      8 Santa Rosa, CA Metro Area Average opportunities 0.90
      9 Santa Maria-Santa Barbara, CA Metro Area Average opportunities 0.86
      10 Oxnard-Thousand Oaks-Ventura, CA Metro Area Average opportunities 0.85
      11 San Luis Obispo-Paso Robles-Arroyo Grande, CA Metro Area Average opportunities 0.83
      12 Santa Cruz-Watsonville, CA Metro Area Below average opportunities 0.60
      13 Riverside-San Bernardino-Ontario, CA Metro Area Below average opportunities 0.58
      14 Redding, CA Metro Area Below average opportunities 0.58
      15 Chico, CA Metro Area Below average opportunities 0.52
      16 North Coast Region of California Balance of State Below average opportunities 0.49
      17 Stockton-Lodi, CA Metro Area Below average opportunities 0.48
      18 Fresno, CA Metro Area Below average opportunities 0.43
      19 North Valley-Northern Mountains Region of California Balance of State Below average opportunities 0.42
      20 Salinas, CA Metro Area Below average opportunities 0.42
      21 Eastern Sierra-Mother Lode Region of California Balance of State Below average opportunities 0.42
      22 Modesto, CA Metro Area Below average opportunities 0.40
      23 Vallejo-Fairfield, CA Metro Area Below average opportunities 0.39
      24 Bakersfield, CA Metro Area Below average opportunities 0.36
      25 Yuba City, CA Metro Area Below average opportunities 0.36
      26 Hanford-Corcoran, CA Metro Area Below average opportunities 0.30
      27 El Centro, CA Metro Area Below average opportunities 0.29
      28 Merced, CA Metro Area Below average opportunities 0.29
      29 Visalia-Porterville, CA Metro Area Below average opportunities 0.29
      30 Madera, CA Metro Area Below average opportunities 0.28