Employment data are from the U.S. Department of Labor's Bureau of Labor Statistics, Occupational Employment and Wage Statistics and Employment Projections programs. State-level projections data are from Projections Central and State Labor Market Information offices.

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          Current Employment for Market Research Analysts and Marketing Specialists in MICHIGAN

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          Rank Region 2025 Employment
          1 Detroit-Warren-Dearborn, MI Metro Area 11,710
          2 Grand Rapids-Wyoming-Kentwood, MI Metro Area 2,980
          3 Ann Arbor, MI Metro Area 1,160
          4 Lansing-East Lansing, MI Metro Area 1,050
          5 South Bend-Mishawaka, IN-MI Metro Area 620
          6 Kalamazoo-Portage, MI Metro Area 610
          7 Mid Michigan Balance of State 490
          8 Southern Michigan Balance of State 420
          9 Flint, MI Metro Area 410
          10 Upper Peninsula of Michigan Balance of State 380
          11 Traverse City, MI Metro Area 340
          12 Northern Michigan Balance of State 330
          13 Niles, MI Metro Area 320
          14 Saginaw, MI Metro Area 320
          15 Battle Creek, MI Metro Area 250
          16 Jackson, MI Metro Area 220
          17 Midland, MI Metro Area 200
          18 Muskegon-Norton Shores, MI Metro Area 190
          19 Monroe, MI Metro Area 140
          20 Bay City, MI Metro Area 110